Use Marketing Recipes to Get Customers for your Cottage Bakery.

What if selling baked goods was like a recipe. That could work, right?

I know you can bake. That's for sure. Now you want to make money. That's also true.

But Marketing? Makes your head heavy.

Like wearing concrete sneakers in the local 5K. You know what you're supposed to do, but feel immobile. What do you post? When do you post it? What do I say? And how?! How do I get people to buy my cookies? Bread? Cakes?

Looks easy online. (Sometimes it is. Most times it's not.) And you’re just starting out. Or, have been open a year or two with so-so success.

That’s why I created Marketing Recipe Cards...

Marketing Recipes for (Cottage) Bakers

Just for you, a baker’s dozen (13) of step-by-step marketing strategies. Each one has a plug-and-play strategy to help you:

• Get discovered by new local customers

• Encourage repeat orders

• Fill in slow weeks with friendly reminder promos

• Show up online without spending hours every week

  (I treat social media like a bathroom. I get in, do what I need to do, and get out. No need to linger.)

No algorithms. No hype. Just simple business building marketing that gets you noticed.

Who Will The Cards Help?

• New cottage bakers just starting to sell

• Bakers running porch pickups or market tables

• Business owners who want more visibility

• Anyone tired of guessing what to say or do on social media because you got better things to do (what's on Netflix), a family to feed (cereal for dinner), friends to visit (in person?), and a life outside of baking.

You don’t need thousands of followers. You make money with customers.

You need a few solid strategies — not dozens — and a desire to repeat what works.

What You Get:

18 Core Marketing Recipe Cards
Each one solves a real problem home bakers face, like:

• Getting found by busy moms

• Pre-selling porch pickups

• Encouraging word-of-mouth

• Scaling up with repeat orders*

  (*Getting new customers costs money. This is your Customer Acquisition Costs. A mouthful phrase, but super important to know. You lower it by getting customers to buy more and/or more frequently. For example, when you buy the Marketing Recipe Cards, if I'm smart, I'll offer you something else to buy that solves your next marketing problem.)

2 Bonus Cards

• The Customer Check-In — turn follow-ups into future orders

• The FAQ Fixer — answer common questions to remove buying hesitation

Seasonal Bonus Pair

• The Holiday Pre-order Tease — build buzz for Christmas orders

• The New Year’s Fresh Start — position your goods for parties

Quick Start Guide
So you can start right away

Recipe Results Worksheet
Track what worked, what to tweak, and what to repeat.

THE MARKETING REALITY: Not all of these will work. Most likely, you'll be drawn to 2-4 of them. The other reality: you only need 1-2 of these to work.

“But I’m Not Good at Marketing.” (You will be.)

These cards were made for business owners like you. Bakers with genuine ambition.

Each card gives you:

• 🎯 A goal to nudge you back to your purpose

• 🧂 Ingredients (what you need to make it work)

• 👩‍🍳 Step-by-step instructions

• 💡 A quick note on why it works

You can complete most of them in under 30 minutes.

Get the Full Pack for Just $27

✅ Instant access
✅ Viewable on any device
✅ Yours forever — reuse strategies anytime
✅ No Canva Pro or special tools required

🎯 Start with one card this week.
📈 Feel more confident about marketing.
💸 See more orders roll in.

[Buy Now – $27]

Frequently Asked Questions

Can I use this if I only sell at markets?
Yes! Many of the strategies work for pop-ups, porch pickups, and vendor events. You’ll find ways to build demand before you show up.

Do I need social media to use this?
90% of the cards use what you likely already use: Instagram, Facebook, Canva (Free version). But a few focus on word-of-mouth, repeat buyers, and local reach without needing a big audience.

Do I need to be techy?
Nope. If you can write a caption and bake a cookie, you can follow these strategies.

Will these guarantee I get customers?

No. These will definitely increase your chances. But, you can make anyone buy what you have. The goal is to communicate that you have what they want. You want people to come to their own conclusion - "Yes, that's what I want!"

Final Reminder:

Marketing doesn’t have to be hard. Just consistent.

You have the recipes to bake dough. Now you can have the recipes to make dough.

Grab your ready-to-use recipe marketing kit.

Get seen. Make some green. Realize your dream.

[Buy Now – $27]

"I am struggling to get orders. If I post in my town Facebook page and my business page for orders I get maybe 1 or 2. But I’ve had instances where I bake for a farmers market and it is canceled and then I make a post saying I have these loaves on hand and they all sell. But I don’t want to get in the habit of selling hoping they sell. Anyone else struggle to get orders this way?"

Real Quotes

How long did it take to get steady customers? This is my 3rd week being open (Thursday/fridya 4-8 and Saturday and Sunday 10-8) and I’ve only have a few people visit. I’m on a street with great traffic flow.

📊 Quick Statistics: The Time-Saving Promise

Stop trading hours for dollars. Here’s what this system guarantees:

• Average Time per Strategy: ~60 to 90 minutes. (You can run a whole marketing strategy during one proofing period).

• Monetary Cost: Effectively $0 per post. Your investment is in the framework, not expensive ads.

• Proven ROI: Effective marketing leads directly to revenue. Studies show that closely coordinated marketing efforts lead to 24% faster three-year revenue growth. Investing time in these targeted recipes works!

• Conversion Power: When you use a clear, targeted system (like these cards), businesses see 73% higher lead conversion rates. Stop wasting time and start converting followers into buyers.

• Content That Converts: The cards give you a content strategy that is 3x more effective in lead generation than traditional marketing approaches.

Benefits

Each Card has a Purpose

The cards are organized into seven strategic categories. This isn't just about labels—it ensures that every minute you spend is aligned with a concrete, high-value business goal.

1. Demographic Targeting

Target who matters most to minimize wasted 'guess-posting'.

2. Ordering

Builds consistency and makes the process so easy for the customer that ordering becomes second nature.

Make ordering so easy for your customer it becomes second nature.

3. Ordering

Each Card has a Purpose

1. Demographic Targeting

Target who matters most to minimize wasted time on random posts.

The cards are organized into seven strategic categories. This isn't just about labels—it ensures that every minute you spend is aligned with a concrete, high-value business goal.

2. Anticipation

Use urgency so you can pre-sell inventory, reducing guesswork and financial risk.

3. Retention

It's cheaper to keep an existing customer than pay for a new one.

4. Ordering

Make ordering so easy for your customer it becomes second nature.

5. Social Proof

Leverage FOMO to convert hesitant customers into immediate buyers.

6. Audience Expansion

Piggy-back credibility for free with trusted local audiences.

Remove mental roadblocks before the customer can hesitate.

7. Reduce Confusion